An integrated communications agency that starts by understanding who you truly are.

You are not just anyone.

Your ambitions, your competitors, your market, your challenges… every brand carries its own distinctive qualities. In an advertising world saturated with noise, we listen first. Always. Then we bring our full strategy, creativity, and team spirit to the table. You are not just anyone. Because your brand’s future matters to us as much as it inspires us, we have brought together, over the years, a team of talents who move from thinking to doing with the same rigour, boldness, and determination: finding the right path and taking you further.

OURE ROLE

Aligning brands with their market.

We support organizations at the moments when they need to make an important decision, clarify their direction, or evolve their brand.

Our role is to transform complex challenges into concrete actions by bringing together the right expertise at the right time to move forward what truly matters.

Why Rinaldi

01

Market-aligned strategic thinking

Rinaldi’s approach is built on brand-to-market fit: aligning brand strategy, brand positioning, market context, and business goals to strengthen the brand’s market position and guide the right strategic, creative, media, and communication actions.

02

Mastered execution, from brief to deployment

Because strategy without execution remains theoretical, and action without strategy scatters effort, our integrated structure allows us to move projects forward with consistency, rigour, and efficiency.

03

A team that makes a difference

The quality of a marketing agency is also measured by the quality of the relationships it builds. We are present, accessible, and engaged, from strategic thinking to execution.

OUR CULTURE

AGENCY CULTURE

The Team

A human-scale team with real standards.

At Rinaldi, ideas move forward thanks to the people who bring them to life.

We are a strategic, creative, and committed team that values the quality of ideas as much as the quality of relationships. We work with rigour, but without rigidity. With ambition, but without ego. With boldness, while always staying connected to reality.

SÉBASTIEN Cassagnes

President and Chief Executive Officer

FRÉDÉRIC Blaise

Vice-President and Chief Operating Officer

AMINE Benbakhti

Director, Operations

ROSANNA Vacca

Administrative Technician

MARION Lundi

Project Manager

MÉDÉRIC Sauvé

Project Manager

FANTILLE Bonnesoeur

Account Manager

RONAN Le Bourg

Account Manager

MARIE FRANCE Ricard

Senior Account Director

NICOLAS Naulevade

Senior Strategist

AMANI El Faleh

Junior Strategist

CECILIA Pasin

Advisor, Research and Analysis

CHRISTIAN Makwa

Digital Campaign Specialist

GUILLAUME Blanchet

Creative Director

CAROL-ANN D’Amour

Art Director

JEREMY Quintal

Graphic Designer

MYRIAM Latour

Web Developer and Integrator

ALEXANDRE Provost

Graphic Designer

DIMITRI Velasquez

Translator, Proofreader, and Copywriter

MOUNYA Iklid

Customer Experience and Service Coordinator

Our Story

An independent agency evolving for over 30 years.

For over 30 years, Rinaldi has helped brands locally and beyond build their presence and grow. Over the years, the agency has evolved alongside its market, its clients, and the changing realities brands face, while staying true to what defines it: a human, rigorous approach grounded in real-world insight.

This experience has allowed us to build lasting relationships, including with Subaru Canada and Subaru dealers across Quebec, whom we have supported for three decades. It has also shaped the way we work: understand before acting, provide thoughtful recommendations, and deliver with discipline.

Today, Rinaldi continues to evolve: the agency has grown, along with its client portfolio and the depth of its expertise. This growth has made it possible to build a more integrated offering that brings together strategy, creative, media, content, and technology. One team, one standard of excellence, dedicated to brands that want to move forward with confidence.