Shreddies

In an effort to update its image in Quebec, Shreddies entrusted Rinaldi with the task of highlighting different, lesser-known aspects of its product to the Quebec audience. Through a humorous video, social media posts, and a TV segment, the agency showcased a whole new side of the cereal brand. Additionally, by optimizing creative content through a digital testing system, Rinaldi successfully generated interactions that exceeded industry standards. An effective campaign, as delightful as Shreddies!
Shreddies
Shreddies
Shreddies
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Privacy Policy Summary

When you visit our website, we and our partners may use cookies and similar technologies to store or retrieve information on your browser. This information might be about you, your preferences or your device and is mostly used to make the site work as you expect it to. It may also be used to understand how users interact with our site, to personalize your web experience and to display advertisements across sites that are tailored to your interests. The information does not usually directly identify you. In some cases, you can choose not to allow some types of cookies. Click on the different category headings below to find out more and change your settings. However, blocking some types of cookies may impact your experience on the site and the services we are able to offer. Certain pages on the website may contain embedded elements and features from third party websites and resources. These elements and features may use cookies that we are unable to disable using this cookie preference tool.