In preparation for its grand opening, l’Institut BÉA turned to Agence Rinaldi-Maestro to create its brand image.

Opening this fall, l’Institut BÉA will be a unique centre for the care of the body and the soul. There, all those who wish to work on themselves will find a holistic experience delivered in a peaceful, warm and inclusive space that boasts the latest medico-esthetical machines and technology, as well as a team of professionals of many different kinds (nutritionist, life coach, beautician, naturopath, etc.). In addition to supporting l’Institut BÉA in the creation of its brand identity, Agence Rinaldi-Maestro managed the creation of its website, its stationary, its social media strategy and more.

“We’re so happy to have Agence Rinaldi-Maestro to guide us through the marketing component of our business. The team was able to fully grasp our concept and gave us a brand image that perfectly captures what we hoped to communicate,” says Laura Pasqua, owner of l’Institut BÉA.

“Everyone at the agency is very proud of the work we did for l’Institut BÉA. Collaborating with a client to design its brand image is always a dream project for a creative team. We look forward to seeing the final result, and we wish all the success in the world to the Institute when it opens its doors,” concludes Alexandra Seewaldt, project manager for Rinaldi-Maestro.