In order to launch a notoriety campaign for its wines, Global International Networks Wines and Spirits turned to Agence Rinaldi-Maestro.
In keeping with its reputation as a team of fun-loving people, the agency got to work and developed two different video concepts, one of each range of wines Global wanted to highlight. For the three wines of the Pegões line-up, a traditional and classy video that emphasizes the excellence of Portuguese wines. For the Fonte de Nico and the Vale de Juda wines, a more casual script that underscores all the pleasure of savouring a good Portuguese wine over a delicious meal with some friends.
“We’re thrilled to do business with Rinaldi-Maestro. The team’s reactivity along with its contagious joie de vivre makes it the perfect partner for our advertising and marketing efforts,” says Emanuel Cabral, president of Global International Networks Wines and Spirits.
“It’s a real pleasure to collaborate with Global,” adds Véronique Gravel, project manager at Agence Rinaldi-Maestro. “We look forward to what the future and the next campaigns hold for this new client we’ve happily added to our family.”
Discover the campaign for the wines Fonte de Nico & Vale da Judia
Discover the campaign for the wines Pegões
